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College Admissions and Social Media: What’s Really Going On?

Social media is taking the world by storm. It seems like everyone from grandmothers to grocery store chains have Facebook pages! Colleges and universities have followed suit, using Facebook and Twitter to promote their schools, communicate with potential students, solicit alumni and friends for donations, and “check up” on applicants.

College Admissions Officers Admit to Peeking at Facebook Pages

Of the 453 colleges and universities across the United States surveyed during a "2…